transmedia lab

One of the great problems of television today is the ageing of its audience. Some of its detractors even say that it will die off with the last viewers. Of course, many young people still watch a lot of television, too much some parents might think, but it’s a proven fact that those we call [...]

Today’s cultural offer of entertainment and leisure is abundant to say the least, and the “cultural universes” of individuals who adopt hybrid forms, mixing all the media they can get their hands on: cinema, TV, videogames, music, books, news, etc, even more so. Faced with these constantly expanding and interesting options, the question of choice [...]