A brief history of transmedia
Par Jean-Yves Le Moine • 15 Jul, 2009 • Catégorie: Transmedias storytellinge
The word “transmedia” was popularized by Henry Jenkins, director of the Comparative Media Studies Program at the MIT Media Lab, in one of his books entitled Convergence Culture. According to Jenkins, transmedia are complementary stories told on several media. He distinguishes transmedia from cross-media and multimedia, in which content is reiterated on several media, and [...]
