Transmedia Lab lecture at AFDESI- Assises de la Télévision Interactive
by Christophe Cluzel, published on 22.06.2010
The Interactive Television Conference took place on June 28th in the offices of France Télévisions. Transmedia Lab participated in a session entitled “Interactive Storytelling” around the following questions:
New narratives, production process in a transmedia environment. It will also address:
- How creativity gives sense to technology?
- “New programs” financing
- Intellectual property and rights management for interactive programs
Moderator: Nicolleta Iacobacci (EBU Eurovision)
Speakers: Lagardère Active (Emmanuelle Guilbart), France TV (Martine Viglione), Orange Transmedia Lab (Nicolas Bry), Making Prod/USPA (Matthieu Vialla), Guilde des scénaristes (Vincent Solignac), ARP (Radu Mihaileanu), Jodee (Patricia Merani)
Nicolas Bry will discuss Orange Transmedia Lab’s support of the production of new media programs and share some thoughts about the “new” organization of television writing.
Program info: here


