Le Transmedia Lab d’Orange a le plaisir d’avoir été convié à l’occasion de Paris 2.0 pour organiser une table ronde autour des problématiques du transmedia.
Cet événement se déroule mercredi 10 mars, de 10h à 13h, à l’espace Kiron : 10 Rue la Vacquerie 75011 Paris
Nous animerons un débat qui promet d’être riche grâce à un [...]
Voici quelques prédictions intéressantes sur 2010 réalisées par le cabinet Deloitte (Deloitte Media Predictions 2010)
Premier enseignement : la consommation linéaire à la télévision restera largement majoritaire par rapport à la consommation délinéarisée (20 à 30 heures par semaine vs 90′ à 2 heures) ; le contenu on-demand sur Internet est susceptible d’ailleurs d’augmenter la consommation [...]
C’est le dernier jour pour vous souhaiter à tous une superbe année 2010, sous le signe de la transversalité et du transmedia !
2009 aura vu de nouvelles modifications du paysage numérique, voici quelques notes non exhaustives :
l’émergence de la 3D avec le succès mondial d’Avatar et l’omniprésence des équipements 3D au CES de Las Vegas
l’évolution [...]
The transmedia business model has started taking shape in France in 2009.
Why in France? Because in the US, the conviction has become a reality:
- some examples in our blogs: Matrix, Heroes, Dark Knight, Lost, are American productions.
- HBO, the popular cable station, already has a transmedia department working on story development from the [...]
The first support workshop for the 5 winners of the transmedia call for projects took place on November 4th. The participants were the five winning projects, intervening experts invited by the TM lab, early transmedia-philes (producers, scriptwriters, TV channels, web agencies,…who already attended the barcamp), eager to learn more and bring their support to the [...]
The dawn of the digital age is shaking up artistic creation and audiences’ ways of consumptions. Professionals can take advantage of new media and technologies by placing themselves in the perspective of the evolution of uses, of generations who are changing their behaviors and of the new challenges to conquer new audiences.
In order to meet [...]
This is the title of a post by Sven Larsen on the blog Frombogotawithlove.com, a reflexion blog about digital innovation: it was created by Zemoga, an avant-guard company in the creation of new immersive interactive experiences.
After reminding us of the definition of transmedia given by Henri Jenkins,(“storytelling across multiple forms of media with each element [...]
On October 22nd 2009 we made the final selection from the transmedia call for projects initiated by Orange Vallee’s Transmedia Lab and consecrating the emergence of a new form of audiovisual creativity. This first edition revealed a very creative selection of great quality and remarkable diversity.
The 11 teams selected came to pitch their project in [...]
Of course, it’s a joy ride! Let’s be grateful to HBO for the creativity of its teams.
HBO’s The Cube is not transmedia content, however, it’s a form of narration that would be interesting to take a closer took at: transmedia stories could happily adopt some of its concepts.
On October 22nd 2009, the final selection of the transmedia call for projects initiated by Orange Vallée’s Transmedia Lab will take place. The 11 teams will come to present their projects in front of a jury of audiovisual and Internet professionals. After that, up to five winning projects will be supported in their development.
Let’s go [...]
At the recent Fiction Festival of La Rochelle, Bertille OSSEY-WOISARD (AFP) drew a clear and alarming report: “half of the French audience for fiction is above 60 years old and only 15% under 35 years old!” (source NPA). There is an urgency to “reconcile the under 40 audience with French fiction.”
This is not a fatality [...]
69, “the beautiful year” said Gainsbourg!
For us, this will remain the symbolic number of your desire for transmedia. We have received 69 projects: without revealing anything, the domains covered are rich: fiction, documentary, games etc, and other creations that I couldn’t summarize in one word because of their originality. The transmedialab.org mailbox didn’t explode even [...]
Something happened this Saturday August 29th…
We came and we realized that we weren’t the only ones with the desire to create transmedia in mind: there were 90 others, on a Saturday, at the end of August, at this first Transmedia Lab!
Coming from multiple horizons, we embodied the crossroads that is transmedia, with creators of different [...]
This extract on negative capability and migratory cues is based on impressive developed by G long in his thesis
“The term negative capability was first used in a letter from the poet John Keats in 1817. In it, he writes : that is when man is capable of being in uncertainties, mysteries, doubts without any irritable [...]
Lyon has its own confluence where the Rhône and Saône rivers meet. Ubisoft is talking about another kind of confluence.
Listen to the interviews from early and late June 2009 with Geoffroy Sardin, Ubisoft’s general manager:
No, the quote isn’t from me: it’s from an article by Peter Caranicas in the 26 June edition of the famous Variety magazine! www.variety.com
Peter Caranicas explains: “Now that the franchise has replaced the blockbuster as Hollywood’s holy grail, a new tool has emerged to help those who want to extend film and TV properties across [...]
It goes without saying that when we decided to christen our writing workshop the Transmedia Lab, the name was an homage to the MIT Media Laboratory and to Henri Jenkins, the co-director of the Comparative Media Studies program who coined the concept of transmedia. It’s as though the Media Lab had taken a trans-Atlantic to [...]
Drawing on G. A. Long’s dissertation (yep, there are dissertations on transmedia!), “Transmedia Storytelling” (May 2007), we can attempt to define transmedia content according to the following criteria:
- A story whose chapters are distributed on various media (TV, film, web, mobile etc.)
- Every chapter is conceived specifically for the media distributing it (hence, allowing for [...]
(C. Moreau) zoom
